Diversifying in to video.

Worcester BID promotional video / Jubilee

The last few years I have had video in the back of my mind , and now its become more paramount than ever that it is something I need to tackle. This isn’t something that I decided on lightly as there are many other videographers out there who solely do video and specialise in this field. I am not taking anything away from what they do or watering it down either. I feel its a progression for me and goes hand in hand with photography on many levels. With in most cases I can utilise this media to help businesses and add to my work with small promotional clips which can be easily delivered within a small time frame like my other work.

Worcester BID which I already cover needed a new video to tie in with imagery I had done on this new project. I took the task on and worked with local artists from Design Religion who had developed the art for the commission .

Using my new video rig (R5 Canon) and utilising Adobe Premiere to edit and splice made the job seamless. Keeping the video to under 1 minute so it fits inline with Instagram also gives a uniform cross platform usage and transparency. Enabling the user to share across multiple platforms with ease, also rendering the end product in 4K and HD gives a wider range of options when uploading .

I have now added this to the pricing on my website for business use only and look forward to this new chapter.

Coming out of covid guns blazing

The past two years have been chaos for many reasons and some being more so than other’s. I do not need to go over the covid pandemic as that has been reported enough through the media countless times. On the bright side I have been busy doing more commercial work and also recovering from throat cancer. To say it has been a trying time is an understatement, family and friends have felt the brunt of my diagnosis. Finding out in July 2021 was a shock, also being told I had to have three operations prior to treatment was not something I had envisaged either. Luckily I only had two of the three operations due to the final one being a choice.

Role on to November 2021 and six weeks of radiotherapy and two lots of chemotherapy. The radio was not to bad but the chemo knocked me about somewhat , 6 weeks later and 4 stone lighter I was a shell of a former self that’s for sure. I won’t go into the in’s and out’s of it but 15 weeks I couldn’t eat solid food and was on a purely liquid based diet. It didn’t matter two much because after two weeks of radiotherapy I couldn’t taste a thing anyway. Who would have thought you’d miss tasting and eating so much especially now I can eat slightly the taste has still not returned. It makes eating a chore at best.

So what have I gained from this unwanted insight into cancer and treatment? How has it affected my business? Has it changed me view on things? Yes and no is the answer , in many forms it has made me more driven with my passion. Appreciating the smaller things not so much as I feel I already was a very humble and grateful individual. Yes it has affected my business but only in monetary value not as a creative, if anything it has made me knuckle down even harder on commercial work and in the process has enjambed me to get an agent.

I am a great believer in every cloud has a silver lining , I’ve lost 4 stone so my sports training has become significantly easier. My business is stronger than ever and another website is to be launched very soon showcasing high end commercial work as below .

I have so much looking forward and the photography business is expanding quickly , my investments into new Broncolor lighting has paid itself back already. Investing in your gear especially lighting can make a massive difference to work flow and colour accuracy. I’m finally showing what can be achieved and to the right audience , editing isn’t the be all and end all but to the larger SME’s it is paramount imagery is refined for e-commerce and editorials.

Completing work for Cadbury is just the start of an new chapter, a new direction and drive.